Monday, November 26, 2012

Africans Should Embrace India not China



While there has been a huge focus on China’s involvement in Africa, India’s increasing presence on the continent has not received the same attention. Yet I believe that over the long term, it will be the Indian factor that will play the most significant part in Africa’s growth.

Some analysts attribute India’s increasing footprint in Africa as that nation’s attempt to play catch-up to its giant Asian neighbour. But this ignores the sharp difference in approach between the two emerging market champions. China’s investment is led by the state which funds its companies working in Africa; the Indian charge is led largely by the private sector and to some extent, the Indian Exim Bank which has made some $3.5bn worth of lines of credit available to exporters and importers.

While China’s growth has been masterminded by the state but largely executed by private & semi-private enterprises, India’s own spectacular growth came about when the state exited business.

From independence in 1947 to the era of liberation that began in 1991, the Indian economy was dominated by state-run enterprises. A policy of protectionism, a bewildering raft of regulations and the infamous ‘licence Raj’ which bred corruption on a staggering scale, hamstrung and suffocated Indian enterprise.

India wallowed in poverty and inefficiency; its infrastructure was outdated even by developing world standards. The big change came in 1991 during the administration of Narasimha Rao (with the current Indian PM, Manmohan Singh as the Finance Minister). Against strong political opposition, the government liberalised the economy, allowing entry to competing imports and it ripped away some of the worst bureaucratic tangles.

In the roughly two decades since, India has seen its per capita GDP increase 200 times from independence and emerge as the third-largest economy in purchasing power parity in the world.

More significantly, this period saw the astonishing rise of Indian companies from virtually the bottom of the barrel into global giants like Tata and ArcelorMittal. Before this period, India produced some of the shoddiest goods in the world.

India has come a long way since those days. Faced with competition, Indian entrepreneurs discovered hitherto unsuspected levels of skills within themselves. They also realised that they had a vast pool of qualified engineers which had been turned out by the Indian education system but which was virtually idle.

Free at last to apply their innate entrepreneurial talents and unshackled from the stifling regulations, they discovered that they could not only compete against the best in the world, they could prevail.

India’s new generation entrepreneurial thrust first announced itself in 2000 when the Tata Group purchased Tetley Tea – as much a British icon then as Buckingham Palace. Other companies followed suit in the same manner, acquiring some of the world’s largest companies.

Mittal Steel bought Iscor in South Africa before acquiring Europe’s Arcelor to become the world’s largest steel manufacturer. It has large iron ore mining projects in Algeria. Mauritania, Senegal, Liberia and South Africa. Tata bought Jaguar and Land Rover in the UK and went into ferrochrome production, tea, hotels, vehicle assembly in South Africa and purchased the Magadi soda works in Kenya. Essar is into steel in Zimbabwe and petroleum refining in Kenya.

Kirloskar Brothers has become the most significant providers of industrial pumps and power generators in Africa; Apollo Tyres bought out Dunlop South Africa and pumped $80m to upgrade their plants in Africa; GBOT set up the continent’s first multi-asset digital exchange platform; and, of course, Bharti paid a record $10.7bn to Zain for its African operations.

Ranbaxy Laboratories and Cipla are on their way to becoming pharmaceutical giants on the continent, while Karuturi is now the world’s largest exporter of roses from its farms in Kenya and Ethiopia.

What attracts Indian companies to Africa?“Africa offers us a scale we cannot find in India,” says Sai Karuturi. “Africa is a larger, less crowded, less complicated version of India,” says Luis Cenevis, who runs Apollo Tyres. “We are perfectly comfortable in Africa,” says Shipra Tripathi of Kirloskar Brothers, “We had to overcome worse challenges at home. Africa is not the coming big thing, it is already there now.” Rinsey Ansalam of GBOT says “the question is no longer should one invest in Africa; the question is can you afford not to invest in Africa?”

The Indians plan to stay. We say welcome.

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